Australia Blog
News and rising stars from YouTube Australia
Double rainbows, annoying oranges, and bed intruders: The year on YouTube
Monday, 13 December 2010
It’s time to
rewind
back through the YouTube videos that people in Australia and around the world were watching and searching for in 2010. These lists of most-watched videos reflect the people, places and events that captured our collective attention and imagination throughout the year. During 2010 you all watched more than 700 billion YouTube videos, and uploaded more than 13 million hours of video. We met new faces, some new words and phrases entered our shared lexicon, and we celebrated as some new YouTube partners hit the big time with millions of views. Remember these moments?
It started with a crime scene, and ended up on the Billboard chart: when
Antoine Dodson met the Auto-tune the News
guys, a viral hit was made.
He’s an orange and, yeah, he’s pretty annoying
. And that’s been the key to this clip’s meteoric rise in 2010: in less than one year, more than one million people have signed up for a regular dose of wise-cracking citrus.
Paul “Yosemite Bear” Vasquez’s
emotive footage of a spectacular rainbow in Yosemite National Park
caught the attention of a few pop culture sites and comedian Jimmy Kimmel, whose Tweet helped make this clip and the “double rainbow” one of the most beloved memes of 2010.
And now … the moment you’ve all been waiting for … here are the most-watched videos of 2010, compiled based on the view counts of videos uploaded during 2010 (in some instances aggregated across multiple versions of the same video):
In Australia, the most-watched music videos on YouTube were:
Auto Tune The News: Bed Intruder Song
TIK TOK KESHA Parody: Glitter Puke - Key of Awe$ome #13
Old Spice: The Man Your Man Could Smell Like
BAD LOSER
JUSTICE CREW ~ WINNER of Australia's Got Talent 2010
Cody Simpson - 'iYiYi' ft. Flo Rida [Official Video]
Yosemitebear Mountain Giant Double Rainbow 1-8-10
Harry Potter and the Deathly Hallows Trailer Official HD
Annoying Orange Wazzup
THE TWILIGHT SAGA: ECLIPSE - Trailer
Globally, the most-watched YouTube videos were:
BED INTRUDER SONG!!! (now on iTunes)
TIK TOK KESHA Parody: Glitter Puke - Key of Awe$ome #13
Greyson Chance Singing Paparazzi
Annoying Orange Wazzup
Old Spice | The Man Your Man Could Smell Like
Yosemitebear Mountain Giant Double Rainbow 1-8-10
OK Go - This Too Shall Pass - Rube Goldberg Machine version
THE TWILIGHT SAGA: ECLIPSE - Trailer
Jimmy Surprises Bieber Fan
Ken Block's Gymkhana THREE, Part 2; Ultimate Playground; l'Autodrome
The most-searched for queries on YouTube during the year show what was on our collective minds as 2010 played out. Like
Google Zeitgeist
these lists reveal the interests, issues, and entertainment that connected us - is that what you were searching for each month?
January - iPad
February - luge
March - eclipse trailer
April - dog man
May - airplanes
June - california gurls
July - old spice
August - teenage dream
September - x factor
October - commonwealth games 2010
November - firework
For more reminders of the people, places and events that played out on YouTube during 2010, visit
youtube.com/rewind
or check out
YouTube trends
for more detailed lists including the most-watched videos in the US.
Posted by Mia Quagliarello, YouTube Community Manager.
The YouTube generation? Looks like us.
Wednesday, 16 September 2009
We wanted to find out more about Australians on YouTube so we did some research and surveyed over 3,000 Aussie YouTubers... turns out the YouTube generation is as diverse as the Australian population. Here is what we found:
We're large and diverse
Includes all the family - 14-17 year olds only make up 7% of Australian YouTube users, 18-29 = 32%, 30-39 = 20%, 40-49 = 18%, 50-59 = 13% and 60+ = 10%
Are workers, students, stay-at-home mums and retirees - 57% are working, 19% are stay at home, and only 15% are studying
Encompasses all life stages - 55% are married, 35% are single and 9% are divorced
Are not just techies and nerds - 61% of YouTube users are not tech-savvy
We're active and engaged
86% of the community say YouTube is their favourite place to watch videos and 63% agree YouTube is one of their favourite websites
79% stay longer than they intended (on average 1 hour and 09 mins per week).
62% visit at least once a week
47% share videos when they find a video which they love
86% spend time on YouTube for entertainment
2 out of 3 people do more than just watch videos in YouTube
20% uploaded video
We watch a broad range of content:
51%
music videos
31%
movie trailers
27%
user-generated content
26%
TV shows
25%
TV ads
22%
news clips
18%
sports news/highlights
Posted by Jason Chuck, Marketing team
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